李晓东，烘焙帮联合创始人兼CEO，曾任TCL家用电器（惠州）有限公司营销部副部长、北京奥鹏远程教育中心项目总监、忠臣集团总经理；现任佛山市烘焙帮信息技术有限公司CEO，负责烘焙帮整体的架构管理和运营规划。

2012年，李晓东带领忠臣集团开拓电子商务领域，为了研究用户体验，他尝试亲手制作蛋糕，发现一个简单的蛋白打发步骤，就有诸多讲究，一不留神就可能失败。李晓东深感中国用户学习烘焙不易，决定利用互联网让烘焙爱好者更爽的学习和交流。

从实体销售向移动互联网创业过渡，李晓东和团队踩过无数的坑，也积累了大大小小的实干经验，在互联网线上社群的管理运营上，有着丰富的经验和理解。

烘焙帮作为一个二线城市悄然崛起的互联网企业，其经验十分值得借鉴和学习。

Li xiaodong, Who is the co-founder and CEO of baking group, was a vice minister of Marketing Department of TCL household appliances (huizhou) co., LTD., director of the project of Beijing openg remote education center, and general manager of zhongchen group. Currently, the CEO of foshan baking group information technology co., LTD. Is responsible for the overall management and operation planning of baking.

In 2012, in order to study the user experience,Li xiaodong led loyal group to develop e-commerce, he tried to making cake by finding a simple protein sent steps. There are a lot of questions, you could fail easily. Li xiaodong is deeply impressed by the fact that Chinese users learn to bake hard, and decided to use the Internet to make roasters' learning and communication better. From the real sales to make the transition to the mobile Internet business, LI and team stepped over the pit of countless, also accumulated work experience in large and small, has a wealth of experience and understanding on the Internet online community management operations, .

As an Internet enterprise quietly rising in a second-tier city, the experience is worth learning.