How to succeed in the Chinese market - Learn how to master cultural challenges

Tuesday, July 28, 2020, 11:00 AM – 12:00 PM UTC

China is one of the most attractive markets for many international entrepreneurs due to its enormous economic power and incredible growth. China is subject to a unique culture, special regulations, and a mobile-first ecosystem. In this event, two serial entrepreneurs will give you tips on how to succeed in this market.

About this event

China is one of the most attractive markets for many international entrepreneurs due to its enormous economic power and incredible growth. China is subject to a unique culture, special regulations, and a mobile-first ecosystem.

We are pleased to host two special guests, who are both closely connected to the entrepreneurial scene in China but have a very different background.

Isabelle Hannouche is a serial entrepreneur with a focus on the fields of trade and HR. Right now, she is the founder and managing director of Teranga Trade and Wegoo2China and the Co-Founder of Africelerate.

Bruce (张松毅) is also a serial entrepreneur with management experience, who is now the general manager of the Entrepreneurs Training Camp of Peking University in Nanjing.

What do you learn:

  • What makes the Chinese market and its customers unique?
  • How does the process of setting up a company in China work for a foreigner and a Chinese entrepreneur?
  • What are the main obstacles and cultural challenges in founding a company in China?
  • How to find the best and most reliable partner companies and employees in China?

Check out what happened

Organizers

  • Lukas Tatge

    University Nanjing, University Goettingen

    Chapter Director

  • Willy Lim@

    Startup Grind Nanjing

    Chapter Co-Director