Marketing Maverick Daniel Cherry III

Essex County College, Smith Hall - 303 UNIVERSITY AVE Newark, 07102
Newark
Tue, Aug 22, 2017, 6:00 PM (EDT)

About this event

Daniel is currently the Chief Marketing & Innovation Officer for the 3-time Stanley Cup Champion New Jersey Devils and Prudential Center arena. His remit includes all brand marketing & communications, business strategy & analytics, community investment, and hockey development.

Prior to his current role, Daniel served as the Senior Vice President of Marketing at DIAGEO N.A.

Daniel got his start in advertising at Crispin Porter + Bogusky. While there, he successfully launched the AND 1 brand and the groundbreaking "AND 1 Mixtape Series” -- a street basketball tour and content platform, which landed AND 1 Adweek’s "Guerilla Marketer of the Year" in 2000.

Additionally, Daniel played a critical role in the development of the anti-tobacco “truth.com” brand, a campaign that has grown to be the most successful teen anti-smoking effort in history.

Want to know how he gets the creative insights to turn a brand's story into a full marketing campaign that dominates? Join this Startup Grind.  

Location: Essex County College, Smith Hall

Speaker

  • Daniel Cherry III

    Daniel Cherry III

    The Prudential Center and New Jersey Devils

    Chief Marketing Officer

    Daniel is currently the Chief Marketing & Innovation Officer for the 3-time Stanley Cup Champion New Jersey Devils and Prudential Center arena. His remit includes all brand marketing & communications, business strategy & analytics, community investment, and grassroots hockey development.

    Read More
  • When

    Tuesday, Aug 22
    6:00 PM - 9:00 PM (EDT)

    Where

    Essex County College, Smith Hall
    303 UNIVERSITY AVE Newark07102