Marketing 4.0 - User Experience is a New Key for Corporate Success with Aldrich Huang

Sarawak
Fri, May 22, 2020, 3:00 PM (GMT+8)

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About this event

In the past, a great enterprise always had a good product, good service, and a good solution. As internet marketing 4.0 faces AI, big data, what can be the key for enterprise digital transformation? The answer is User Experience.

Customer Experience Is the new brand, said by Forbes. Today, 89% of companies compete primarily on the basis of customer experience – up from just 36% in 2010.

The User Experience is the new paradigm for companies to maintain competitive advantages in the market. In the Digital Century, technology enables companies to connect with their users in more meaningful, immediate, and personal ways than ever before.

Good user experience can not only help enterprises bring in customers and clients with a high brand loyalty, it can establish a higher competition threshold. According to Forrester, an internationally well-known marketing research institution, 89% of users said that when using a product that caused them to be unhappy, many people chose to stop using it and choose a competitor’s services. Furthermore, 97% of people expressed that a good user experience can determine whether or not one buys a product or service.

Want to get the secret sauce to get next level success? Sign up today and you have an opportunity to learn from Aldrich.

Speaker


Brought to you by

  • Malcolm Wu

    Malcolm Wu

    Startup Grind Sarawak

    Chapter Director

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Brought to you by

  • Malcolm Wu

    Malcolm Wu

    Startup Grind Sarawak

    Director

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  • Kee-Man Chuah

    Kee-Man Chuah

    Startup Grind Sarawak

    Co-Director

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  • Nigel Wee

    Nigel Wee

    BNDM Incorporated Holdings

    Startup Grind Sarawak, Project Manager

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  • Johan Donough

    Johan Donough

    Startup Grind Sarawak, Project Manager

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  • Jen Ni Law

    Jen Ni Law

    Startup Grind Sarawak, Social Media Manager

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  • Jeffrey Ling

    Jeffrey Ling

    MNT Ventures Limited

    Startup Grind Sarawak, Mentor

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  • Reuben Wee

    Reuben Wee

    Rajang Digital Solutions

    Startup Grind Sarawak, Mentor

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  • Daniel Cerventus

    Daniel Cerventus

    Nextupasia

    Startup Grind Sarawak, Mentor

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