Marketing Mad Science with Maverick Foo

Thursday, September 16, 2021, 12:00 – 1:15 PM UTC

Some call it magic, others call it manipulation - but there’s no doubt that marketing is a science. Sights, sounds, and stories to convince us that our wants are actually needs. In this fireside chat with Maverick Foo, we will delve into the psychology behind marketing and his winning formula for growth.

About this event

What does it take for marketing to reeaaaalllly work? Good copy? Great visuals? A memorable jingle? If you’ve followed the work of our guest, you might be inclined to say it all comes down to a brilliantly executed story. The art of the sale is naught but play with us as the cast, and marketers as our playwrights.

What’s the secret to turning a want into a need?

How do we grow from the best thing no-one’s heard of to a household name?

Representing the Authority Institute, Maverick Foo (Marketing Strategist & New Profits Consultant) is our guest marketing savant and patron saint of sales. From multi-channel strategies to MARVELous examples, join us for a fireside chat as we discuss the key psychological techniques and triggers that make marketing work, and touch on Maverick’s trademark formula for growth.

Check out what happened

When

When

Thursday, September 16, 2021
12:00 PM – 1:15 PM UTC

Agenda

12:00 PMWelcome Note by Chapter Director
12:05 PMIntroduction
12:15 PMFireside Chat with Maverick Foo - Marketing Strategist & New Profits Consultant of Authority Institute
1:00 PMQ & A
1:15 PMEnd of Webinar