John Boitnott

  • Boitnott, CEO
  • San Francisco
  • Writing and Editing

About Me

A journalist and digital consultant, John Boitnott has worked at TV, newspapers, radio and internet companies in California for 20 years. He's an advisor at StartupGrind and has written for NBC, Inc Magazine, Entrepreneur, USAToday and Venturebeat among others.

My blog posts

Forget Employee Perks for Your Startup: These Benefits Are More Attractive

Tech companies have become known for their over-the-top perks, used to attract top talent during the hiring process. However, in recent months, some big brands have begun to realize that fancy tech gadgets and game rooms aren’t the key to landing loyal, long-term employees. In fact, there are many other factors that go into a professional’s decision to work for a certain company.

10 Ways to Rebound From an Embarrassing Email Mistake

We've all hit send prematurely, CC’d the wrong person and even spoken ill of a non-responsive recipient without knowing whether they were receiving emails. Such business mistakes are awkward but common, especially for entrepreneurs, and can be fixed. Here are ten embarrassing email mistakes you might make and how you should react to save face:

Back to Basics: How an Incubator Can Help an Established Startup

So far, incubators generally have been geared toward brand new businesses. Early on, they often seemed to be searching for tech companies that had ideas that would disrupt entire industries. However, over time, incubators began to emerge that welcomed new startups in every sector.