Michael Terpin

About Me

Michael Terpin is founder and CEO of SocialRadius, one of the nation’s first social media marketing firms.  Success stories include the viral outreach for recording artist Will.i.am’s Yes We Can video during the Obama campaign (which won an Emmy, Webby and Clio Gold Lion), as well as social media event marketing for Live8 and LiveEarth, and blogger outreach for Participant Media (“The Cove”) and several divisions of Philips.  SocialRadius is headquartered in Las Vegas, with offices in Los Angeles, New York and San Francisco, and is a division of Terpin Communications, a leading international high-tech PR firm, which launched some of the biggest success stories of the consumer Internet era, including America Online, Earthlink, and The Motley Fool. Terpin also founded Marketwire, one of the world’s largest and most technologically sophisticated company newswires.   Most recently, Terpin co-founded BitAngels, the world’s first angel network for digital currency startups.  

My blog posts

Selling Your Startup? Not So Fast

There’s a lot of talk everywhere about starting a startup, but what about if you’re thinking about selling it? This is often the major difference between small business owners and entrepreneurs: Entrepreneurs often start a business because they see potential to sell it in a few years for a profit. Some people dream about getting acquired by Facebook (entrepreneurs), while others see selling the business as another example of the big buys bulldozing over small businesses (small business owners.) There can be some great things that come with acquisition, but there can also be a downside.

How to Attract Top Talent

Whether you’re the founder of a startup or CEO of a Fortune 500 company, attracting the best talent is crucial. It’s a cliché, but you really are only as strong as your weakest link. It’s just as important to hire the “best” VP of sales as it is to hire the best entry-level admin staff member. One seemingly innocent slip-up can lead to a snowball effect that will bury you, and it’s just as important to know what you don’t need as what you do. Remember that the cost of hiring an employee is much higher than you think.

Startup Grind Las Vegas Hosts Scott Purcell (ArcticIsland)

Tuesday, 24 September