How A Pivot Saved Our Startup From Dying

It was June 19th and I was sitting at the San Francisco airport waiting to board my flight and contemplating future of our startup. I was returning from Valley after an exhausting few weeks full of customer feedback and learning that would shape the direction of our startup.

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History, Myths and a Comparison of Equity Crowdfunding

During my years as an angel investor, I came across different equity crowdfunding platforms. I have met founders who are apprehensive of using a platform to raise funds. They think it sends a signal of “negative select.” 

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9 Ways to Boost Your Email Conversion Rates

When’s the last time an email got you excited enough to not only read it all the way through but actually click on the link to the offer?

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Entrepreneur, Do You Fail At Leadership?

In 2011, Stanford senior Lucas Duplan started mobile-payments app Clinkle, and proceeded to raise $30 million -- the largest seed round in Silicon Valley history -- from the likes of Andreessen Horowitz, Peter Thiel, and Richard Branson.

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Calling All APPs - Build MVP Under $20K

Mobile apps are one of the most common products created by startups today. Many startups come up with an app idea that will require a big budget to develop.  

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Successful Candidate - StartUp Recruiting

The average person spends about 112 hours per week awake and anywhere from a third to half (or more) of that time at work. In that light, it is easy to see how important our coworkers are to our quality of life.

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6 Ways To Master Working From Home

"2020, 60 percent of the UK workforce will be working independently. And in the next twelve months, nearly 70 percent of organizations are expected to hire more contingent workers," reported Alice Weightman in a Startup Grind post about a year ago.

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The Mindful Founder: Modern Stress Solutions

In today’s market, startups have never been hotter. It seems as though everywhere you go, new inventive people are coming up with new, even more inventive ideas for their businesses.

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Customer Acquisition Channels You Need To Win

Thanks to the internet, there a thousand different ways for you to reach your customer—and at all hours of the day. So how do you make sure you’re capturing their attention in the right places?

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What's The Competition Up To?

You may ask yourself why you need to do a competitive analysis for your marketing or how will competitive analysis helps you create a marketing plan. You kinda know which companies are direct or indirect competitors, but not much more than that.

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Ensure Your Social Purpose

The number of startups who have begun to include a social purpose into their businesses model rises each day. But there comes a time (for most founders) when they must step aside -- and hand down the reins.

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3 Marketing Tips Your Startup Should Steal from Tom Hanks

In 1996, Tom Hanks made his directorial and writing debut. That Thing You Do! is a sappy, yet lively account of a love triangle wrapped in a shooting-star story of a fictional '60s garage band called "The Wonders" – as in "one-hit wonders." The movie follows the band’s meteoric rise -- from cutting their first record and going on tour with a Motown-type traveling revue -- to their eventual fall.

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