A Great Story About 1980's Apple (VIDEO)

In 1987 Michael Tchong founded MacWeek and started covering Apple news as he puts it "25 years too early." I met him a few weeks ago in preparation for the first Startup Grind event in Marin on 4/26 for which he is the featured speaker, and he told me a great story about the early culture of Apple.

In 1988 Apple launched the Macintosh IIcx and printed a full color spread for all Apple employees for the launch. I will let Michael tell the story in the short video below of what happened next but MacWeek had scooped the product before the launch by dumpster diving for Apple employee trash. Interesting to hear that even during the John Sculley days they maintained that secretive nature that they're famous for.