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Tips for Launching a Startup in a Non-Tech Industry

These days, startups are everywhere. Research from Challenger, Gray, and Christmas shows for the fourth quarter of 2016, the percentage of people starting their own businesses is the highest it's been in four years.
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What Entrepreneurs Wish They Knew Before Starting a Home-Based Business

Learning from past mistakes is a smart way to make the most out of one’s experiences. But in business, as in life, it is also wise to learn from other people’s mistakes. As a budding entrepreneur, you may be pumped up to start a new chapter in your career.
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Issues Startups Face and How to Deal With Them Efficiently

Problems are going to occur when it comes to a startup as all businesses tend to have growing pains in their infancy. The ways that founders and staff react to these issues can have long term implications on the business and its brand.
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3 Engagement Tactics All Entrepreneurs Should Consider

One major mistake many entrepreneurs are guilty of is focusing too much on the numbers when it comes to growing an audience. Ultimately, the number that matters is followers who are actually engaged with your business.
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Challenges You Don't Know You'll Face as a Non Technical Founder

I've been marketing various products and services for years. Everything from dating programs to weight loss supplements. None of them have been as attractive to me as the software-as-a-service (SaaS) model. 
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