Growth Hacking With Careem Alum Nelio Leone

Abu Dhabi
StartAD - NYU Abu Dhabi Abu Dhabi, 12345
May 21, 2019, 6:30 p.m.

About this event

 What is growth hacking and most importantly, what can it do for your startup? Former Careem Brand Director Nelio Leone will answer these questions and more at our Iftar & Marketing Session. Join us for a special Iftar as we break bread together and break down your growth hacking roadmap to success. 

Nelio Leone

Nelio is a Growth Marketer obsessed with building edgy brands with digital flair. He was the first Marketer to join Careem and helped the company scale from Newborn to Unicorn. He then replicated a similar success story at Washmen where he helped the company scale from start up to a solid SME. He loves crafting the right alchemy between digital performance & branding. His specialties include Brand hacking, offline stunts, digital marketing and  conversion funnel optimization. He is passionate about Marketing, Technology and Growth Hacking.


Nelio Leone

Nelio Leone

CEO & Founder - Urban Monks

After leaving a corporate career in L’Oreal, Nelio joined a random startup as their first Marketing Guy with an impossible task: generate “hockey stick growth”. That random startup, Careem, was recently bought by Uber for 3.1B$.After that, Nelio joined a community of “Digital Nomads” in Chang Mai. There, he got exposed to the art of building M$ businesses with no investors, offices nor physical teams. This is when 2 friends from Dubai called him to grow "Washmen" - the Uber of laundry. In 14 months, without a team, they grew by 5X+, and closed a multi M$ Series B; Facebook even built a case study on this insane growth. Now, he helps entrepreneurs and badass marketers earn their own "Black Belt" in Growth Marketing, building awesome businesses that push this World forward

Read More


May 21, 2019
6:30 p.m. - 8:30 p.m.


NYU Abu Dhabi Abu Dhabi12345

Brought to you by

Alex JB

Alex JB

Chapter Director
View Profile

Local Sponsors