Caroline Goodner is co-founder and CEO of OrganiCare, a startup company that provides

highly effective, all-natural OTC healthcare products to the consumer market through large retail

chains. Prior to this, she was CEO of UpSpring Baby, a growth-stage consumer products

company that focused on the health, wellness, and safety of mothers and babies. She joined

UpSpring in February 2009 after taking a year off following the sale of two companies in 2007.

In 2005, Ms. Goodner founded MendelWorks, a mouse genotyping laboratory that served the

scientific research community, and sold it at the end of 2007. Prior to that, Ms. Goodner founded

Identigene in 1993 and sold it in 2007. Identigene is a DNA identification laboratory that

provides paternity testing to consumers and forensic DNA testing for law enforcement agencies

and defense attorneys.

Ms. Goodner now serves on the Beyond Batten Disease Foundation’s Board of Directors and

the Philanthropitch Board. She has been a Mentor with SKU in Austin, Texas for several cycles,

and is on the Steering Committee for the Austin Chapter of the Rice Alliance.

Ms. Goodner earned her BA from Duke University and her MBA from Rice University’s Jones

School of Business. Additionally, she has completed several entrepreneurial education courses

at the Massachusetts Institute of Technology (MIT).