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What is gamification? Traditionally it has meant borrowing concepts from games to spice up a product, service or campaign, usually taking the form of leaderboards, badges, points and levels. We think this definition is too simple and outdated - and there is so much more that we can learn from games.
什么是游戏化？传统上，它意味着从游戏中借用概念来做产品、服务或活动以增添趣味，通常采用排行榜、徽章、积分和关卡的形式。但我们认为这个定义过于简单和过时 - 我们可以从游戏中学到更多东西。
After holding its first public seminar in Shanghai in April, Press Start Hong Kong is coming to Beijing for the first time - and we'd like to invite you on our journey to explore the world through games.
4月份在上海举办首次公开研讨会后Press Start Hong Kong首次来到北京 - 来邀请您加入我们通过游戏探索世界的旅程。
What we will talk about?
To set the context, we’ll go through a brief history of games and explore the historical and societal importance of games, before an introduction of game design principles, the design cycle, our interpretation of gamification, and a short academic dissection of game-based program and curriculum design.
We will close with some case studies and stories from our portfolio to illustrate the power of games and show a glimpse of a compelling future where learning and innovation is hands-on, fun and engaging.
What we will explore?
- Games: A journey through time
- The rule of 7: A discussion on Monopoly and luck
- Game design principles and the design cycle
- Games vs. play vs. gamification
- 游戏 vs. 玩耍 vs. 游戏化
- Gaming psychology and the importance of flow
- Game-based program and curriculum design: Case studies and examples
Join us for a comprehensive session that has inspired educational institutions and corporations across Asia, learn how you can create your own fun, interactive and educational experiences, and see how you, too, can change the world through games! Ideal for educators, school administrators, and professionals in corporate innovation, intrapreneurship, strategy and talent development.
快加入我们来了解Press Start Hong Kong这个激励了亚洲各地教育机构和企业的全方面项目，了解如何创建自己的有趣，互动和教育体验，并了解如何通过游戏改变世界！ 非常适合教育工作者、学校管理者以及在企业创新、个人创业、战略和人才发展方面有所建树的专业人士。
Co-founder and Managing Partner of Press Start Hong Kong Vince Siu designs and delivers pioneering game-based innovation and educational programs to corporate and education clients. He brings extensive experience leading and curating innovation summits and design thinking programs, through which he co-creates high-impact user-centric strategies with organizations.Read More
Co-founder and Managing Partner of Press Start Hong Kong Vince Siu designs and delivers pioneering game-based innovation and educational programs to corporate and education clients. He brings extensive experience leading and curating innovation summits and design thinking programs, through which he co-creates high-impact user-centric strategies with organizations.
Press Start Hong Kong联合创始人兼执行合伙人，Vince Siu为企业和教育客户设计并提供开创性的基于游戏的创新和教育计划。他具有丰富的领导和策划创新峰会和设计思维计划的经验，通过这些设计思维计划，他与组织共同创建了具有高影响力的以用户为中心的战略。
Prior to his startup journey, he was a manager at EY Hong Kong's Customer practice, one of the first three certified IBM Design Thinking coaches in Hong Kong as part of IBM Hong Kong's Interactive Experience (iX) team, and a founding member of the Digital Strategy team at Hang Seng Bank. Vince is also a LEGO ® SERIOUS PLAY ® Registered Facilitator.