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As society changes and technology democratizes access to the web, digital consumption is already present in consumers’ lives. Brazil has seen a large increase in smartphones, mobile broadband and internet penetration, especially in poorer regions, thus transforming how locals interact with others and with businesses.
Technology has changed Brazil and has revolutionized how businesses operate locally. The last 3 years have brought great changes for retailing, with technology being its main propeller.
Whether its grocery retailers or electronics and appliance specialist retailers, all players within retailing can agree on the growing importance of a cross-channel cross-border strategy. Napp Solutions is bringing this to the retail market in Brazil and Latin America, their operations have already reached the US and Canada, and they are coming to the mecca of retail innovation to understand what can they learn from China and bring it back to Brazil.
Join us on Monday, November 4th on a fireside chat with Andre Marangon, Head of Innovation at Napp Solutions, and Andrés Rodríguez, Co-Director of Startup Grind Beijing. André and Andrés will discuss the latest market trends and uncover sources of future market growth for the Retailing industry in Brazil. Come to understand:
11月4日(周一)，请加入我们，与 Napp Solution 创新主管 Andre Marangon 与Startup Grind Beijing 联席董事 Andres Rodriguez 在炉边聊天。André 与 Andrés 将讨论最新的市场趋势，并揭示巴西零售业未来市场增长的来源。
• What is the retail environment like in Brazil, and how is retailing performing in Brazil?
• Which channels are winning or losing in the fight for consumers’ money?
• How can the interests of the largest retail market in Latin America, and the largest retail innovation center in the world converge?
At the rhythm of samba and lambada, come and mingle with retail innovators interested in China, Brazil, and Latin America at The Local in SanLiTun. Entrance includes snacks and a glass of draft beer or soft drink.
Andre is the Head of Innovation at Napp Solutions. He is in charge of the development, testing, validation, and structuring of new products and new business units. On top of building strategic partnerships for Napp, Andre is a natural tech enthusiast with a passion for design thinking, business intelligence, and data science.Read More
Andre is the Head of Innovation at Napp Solutions. He is in charge of the development, testing, validation, and structuring of new products and new business units. On top of building strategic partnerships for Napp, Andre is a natural tech enthusiast with a passion for design thinking, business intelligence, and data science.
Andre has 20 years of experience under his belt creating innovative solutions and managing top-leading market research projects. He is currently traveling around Asia to understand the market, build strategic partnerships, and bring new solutions to Napp’s retail customers back to Brazil.