We are hosting Paul McNeill from Resonance

Tech Temple, Sanlitun - 工体北路四号院80号楼3层, TechTemple Lounge, 3rd Floor, 80 Office, 4th courtyard, Gongrentiyuchang. North Road Beijing, 1000 - View Map Beijing
Tue, Nov 19, 2019, 7:00 PM (CST)

About this event

Sign up through Huodongxing here:

https://www.huodongxing.com/event/7518360674311


The Chinese internet ecosystem is often considered a "parallel universe". This leads to many challenges for Western companies and startups trying to do business in China - especially if it comes to advertising.

To overcome the fear of the unknown Chinese Digital Marketing ecosystem, we have decided to set up a speaker series focused on "Digital Marketing in China".

We are happy to invite you to our opening session next TUESDAY, 19th November 7:00 pm at the Tech Temple in Sanlitun.

Our Speaker Paul McNeill (Managing Partner at Resonance) who has more than 20 years of advertising experience in Asia will give us an introduction to the Chinese Digital Marketing landscape and is happy to answer your questions:

-Who are the key players in the Chinese Digital Marketing Space?

-Which platform is suitable for which kind of company?

-What are the main differences compared to the US/Europe?

Speaker

  • Paul McNeill

    Paul McNeill

    Resonance

    Expert in Digital Marketing in China and Managing Partner

    Paul is Managing Partner at Resonance where he helps foreign companies to strategize, plan and manage social media campaigns in China.

    Paul is a long-time veteran of international media agencies and has spent more than 20 years in the Asian media/marketing industry:

    From 1997, as a regional account manager and later general manager of Carat Asia-Pacific in Hong Kong, to the launc...

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  • When

    Tuesday, Nov 19
    7:00 PM - 9:00 PM (CST)

    Where

    Tech Temple, Sanlitun
    工体北路四号院80号楼3层, TechTemple Lounge, 3rd Floor, 80 Office, 4th courtyard, Gongrentiyuchang. North Road Beijing1000

    Brought to you by

    • Jan-Hendrik Mautsch

      Jan-Hendrik Mautsch

      Boston Consulting Group

      Consultant BCG and Startup Grind Beijing

      See Bio

    Brought to you by

    • Yasemin Cilt (Startup Grind)

      Yasemin Cilt (Startup Grind)

      Startup Grind

      Director

      View Profile
    • Madeleine Madeleine

      Madeleine Madeleine

      Startup Grind Beijing | Startup Grind Greater China | Influence Matters

      Chapter Co-director

      View Profile
    • Sabrina Wang

      Chapter Co-Director

      View Profile
    • Effy Ai

      Effy Ai

      Beijing Foreign Studies University

      Marketing Team Lead

      View Profile
    • Valentine Salim

      Valentine Salim

      Design & Marketing Core Team

      View Profile
    • Rebecca Xie

      Rebecca Xie

      Plug and Play China

      Events Management Core Team

      View Profile

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