Fireside Chat with Founders of Sewing Down South - Craig, Jerry, and Amanda

June 14, 2022 at 10:00 PM UTC – June 15, 2022 at 1:00 AM UTC

Please join us Tuesday, June 14 from 6-8 PM at 796 Meeting Street as we host the founders of Sewing Down South: Craig Conover, Jerry Casselano, and Amanda Latifi.

In-person event
Fireside Chat

About this event

Established in 2018, Sewing Down South is a sewing and lifestyle brand from Bravo reality TV personality, Craig Conover (Southern Charm).

The brand's e-commerce site was launched in 2019, and in just two years the momentum and enthusiasm for the brand has spurred the brand's first Charleston Flagship Store.

The brand has also seen great success in partnership with long-standing retailers such as Thomasville Furniture and Home Shopping Network (HSN); sewing brand BERNINA; and innovative shopping experience with NBC Universal. Conover (co-founder), Jerry Casselano (CEO and co-founder), and Amanda Latifi (co-founder) will participate in Startup Grind Charleston's next Fireside Chat!

During this event we’re going to dig into:

  • The power of complimentary co-founders
  • Why to follow your passion when everyone is telling you to stop
  • The process to launch a new ecommerce brand from concept to launch
  • The pros and cons of adding brick and mortar to an ecommerce business

Check out what happened


  • Craig Conover

    Sewing Down South




June 14 – 15, 2022
10:00 PM – 1:00 AM UTC

Venue map


10:00 PMCheck-In and Networking
10:30 PMMeet the Founders
11:15 PMAudience Q&A
11:45 PMClean-Up
12:00 AMEvent Ends


  • Jeremy Berman



  • Robert Huffman


  • Mike McGee

    Mugsy Jeans