Aakriti Bhargava, Co-founder,Boring Brands: Speak of startups and Aakriti would be the first one to come up with whacky ideas. She eats, sleeps and drinks startups! From conceptualizing to executing, she puts in soul into any marketing, PR or social media strategy that comes out of her kitty.

One of the pioneers of new-age PR in India, Aakriti is an alumna of SRCC and MICA. She started her career with prestigious brands like Naukri.com and InfoEdge, before taking baby steps into the world of entrepreneurship. Today with a PR and marketing experience spanning nearly a decade, Aakriti takes pride in building up startup brands along with her team (handpicked by her with much love). She is also an active speaker at various industry forums wherein she educates people about game-changing PR concepts in India.She is also the first PR professional in the world to have automated measuring parameters of PR strategies with Wizikey.com. An ardent believer in the power of technology, she has created dashboards and more to ease client-agency interactions.

When not donning the hat of a power-packed entrepreneur, she loves spending time with her tiny tot Reyaansh; who often accompanies her to work!