John is the founder and CEO of InstaShop, the leading on demand grocery shopping app in the GCC, operating in the region since 2015 and having been nominated for two consecutive years as one of the most promising startups in the Arab world by Forbes. InstaShop is present in 4 countries & expanding.

The platform allows users to access their nearby supermarket directly through their mobile app and shop for groceries with delivery straight to their door in 30 to 60 minutes depending on location. in 2016, Souq.com invested in Instashop.

John holds a bachelor & master degree in Mechanical Engineering along with MScBA in General Management; he led the global competitive intelligence of PHILIPS Consumer Lifestyle for 2 years & set up the marketing Intelligence department for the Middle East & Turkey Lighting organization, while he also has prior experience in the startup world having founded a voice social network application.