The Handshake Between Sales & Marketing: Real-World Tactics that Work

Name: The Handshake Between Sales & Marketing: Real-World Tactics that Work
Start: 2025-07-31T10:00:00-04:00
End: 2025-07-31T11:00:00-04:00

Jul 31, 2:00 – 3:00 PM (UTC)

Grand Rapids

Marketing and business development are often treated as separate functions, but in space startups and small companies, they’re deeply intertwined. When they don’t work together, you burn time, confuse customers, stall growth. This virtual session is designed specifically for founders and small teams navigating long sales cycles, complex technologies, and limited resources.

Virtual event

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About this event

The Handshake Between Sales & Marketing: Real-World Tactics that WorkPart of the Next Orbit Virtual Series

Marketing and business development are often treated as separate functions, but in space startups and small companies, they’re deeply intertwined. When they don’t work together, you burn time, confuse customers, stall growth.
This virtual session is designed specifically for founders and small teams navigating long sales cycles, complex technologies, and limited resources. We'll share a straightforward playbook that helps your marketing and sales efforts actually support each other instead of accidentally working against each other.
What you’ll learn:
    An alignment playbook to get on the same page
    Common traps space founders fall into when building commercial teams
    Why cutting marketing corners early creates expensive headaches later
    Smart, low-lift systems that give visibility across marketing and sales

Please note: this is an external event -- we highly encourage you to register directly here in addition to the Startup Grind registration; it only takes a moment!
About the Next Orbit Series: The space industry is evolving rapidly, and let's be honest, having groundbreaking technology is just the beginning. Next Orbit is a virtual event series designed for Series A/B startups and small businesses who are ready to turn their space dreams into sustainable, thriving companies.
Each session connects you with seasoned experts in funding, operations, marketing, and business development who genuinely want to see you succeed. They'll share the insights, strategies, and occasional hard truths that can help you attract the right investors, sharpen your commercial approach, and build something that lasts.
We know the space between having a great idea and building a successful company can feel like a vast expanse. That's exactly why we're here. Next Orbit gives you the practical tools, valuable connections, and genuine support you need to navigate that journey, from wherever you are now to wherever you're headed next.