Building Co-Branded Visual Identities

Friday, October 5, 2018, 12:00 – 2:00 AM UTC

Co-branding is everywhere and it is more than just putting two logos together. The challenges that you face as a designer are multiplied by two. You have two sets of brand guidelines, two sets of voices, and two sets of stakeholders.

In-person event

About this event

Our guest speaker, Anh Dinh will go through the creative process to discover the nuances and thoughtfulness that is required at each step of co-branding, from project initiation to final sign off. She will also share real-life examples of co-branding projects. The main takeaways from this talk will include learning how to determine what the ask is in a co-branding project, the difference between rebranding and co-branding, and applying design fundamentals. This event is for anyone who wants to understand the creative thinking and branding strategy behind building a co-branded visual identity. It is for entrepreneurs, designers, brand managers, business owners or anyone who is simply curious about co-branding.

Check out what happened

Speaker

  • Anh Dinh

    Whistle Labs

    Art Director

Agenda

12:00 AMResistration
12:30 AMBuilding Co-Branded Visual Identities
1:30 AMQ&A

Organizers

  • Martin Moscosa

    Sunroom Rentals

    Founding Guadalajara Director

  • Pablo Lascurain

    Founder of DSV10, inDIP & Contrapeso. Leading 4Founders, Startup Grind Latam & 4Women.

    Founder