Noel Durity (Twist It Up Comb)

Eureka Building - 1621 Alton Pkwy Irvine, 92606 Irvine
Wed, Mar 20, 2019, 6:00 PM (PDT)

About this event

Join us as we welcome Noel Durity, Founder of Twist It Up Comb! Noel just finished pitching the Sharks of ABC's hit show Shark Tank and is experiencing the Shark Tank Effect!

In today's world where films such as Black Panther and Nappily Ever After have encouraged people with African-American roots to embrace their heritage, Twist It Up hopes to become part of the movement to push this culture to go natural as a symbol of identity, pride and strength.

You are truly the most beautiful representation of yourself when you have the courage to be yourself.


  • Noel Durity

    Noel Durity

    Twist it Up Comb


    The idea for Twist It Up was born out of convenience and necessity. While Noel worked as a real estate broker he was looking for a quick and easy way to wear his hair naturally, while maintaining a professional and corporate friendly look. He found a YouTube tutorial on how to create natural twists in afro-centric hair using a tennis racquet and that was the beginning of Noel's journey.

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  • When

    Wednesday, Mar 20
    6:00 PM - 9:00 PM (PDT)


    Eureka Building
    1621 Alton Pkwy Irvine92606

    Brought to you by

    • Jessica Acosta Jaquez

      Jessica Acosta Jaquez

      Startup Grind


    Brought to you by

    • Jessica Acosta

      Jessica Acosta

      A Hawkez Corporation

      Director, Startup Grind OC/Irvine

      View Profile
    • TJ Kinion

      TJ Kinion


      Co-Director, Startup Grind OC/Irvine

      View Profile