Join us as we welcome Noel Durity, Founder of Twist It Up Comb! Noel just finished pitching the Sharks of ABC's hit show Shark Tank and is experiencing the Shark Tank Effect!

In today's world where films such as Black Panther and Nappily Ever After have encouraged people with African-American roots to embrace their heritage, Twist It Up hopes to become part of the movement to push this culture to go natural as a symbol of identity, pride and strength.

You are truly the most beautiful representation of yourself when you have the courage to be yourself.