Mr. Rolf Schrömgens serves as Chief Executive Officer and Member of Management Board at trivago N.V. has been its Managing Director of Product, People and Culture since 2016. He is the Founder of Monkfish Equity GmbH. Mr. Schrömgens serves as Chief Executive Officer, Member of Management Board and Managing Director of Product, People and Culture at trivago GmbH. He is in charge of product strategy and marketing. Mr. Schrömgens conceptualized Trivago and coded the platform from scratch. In his marketing capability, he developed and executed all forms of promotion. Before this, he was a Co-founder and Head of Product Development at Ciao.