New Year, New & Improved Messaging!

Dec 6, 4:00 – 5:00 PM (UTC)

Maryland

Start your new year off right by aligning your messaging and automating your responses! Ask our expert, Jeffrey Freedman, about effective marketing for startups. Are you ready to improve your brand’s marketing and follow-up strategies for 2025? Join Jeffrey Freedman, Growth Marketing Specialist, for an exclusive Ask the Expert session hosted by StartUp Grind Maryland.

Virtual event

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About this event

Session Overview:

Your business messaging is your brand’s voice, but is it reaching the right people? Jeffrey Freedman will guide you through a hands-on evaluation of your marketing and positioning strategies to ensure you are:

Aligning your message with your business goals

Effectively differentiating yourself from competitors

Reaching your audience with cost-effective strategies

Automating responses at scale without burning out

Free Year-End Marketing & Positioning Evaluation:

During the session, you'll learn how to answer critical questions about your business:

● Who are you?

● What do you offer?

● Who is your competition?

● Who is your audience?

● Why should they choose you?

● How are you reaching them?

Learn practical, actionable strategies to refine your messaging, strengthen your positioning, and scale your marketing efforts in 2025 without breaking the bank.

Event Details:

📅 Date: December 6, 2024

Time: 11 AM to 12:00 PM ET

📍 Location: Virtual Event (Register for link)

Why Attend?

Gain clarity on your brand’s identity and positioning

Discover affordable tools for automating customer engagement

Get expert advice on how to outshine your competition

Prepare your business to thrive in 2025 with renewed focus and strategy

Secure Your Spot Now!

Click/Tap the red button above.

This is crucial for startups because it helps to establish a unique identity in a crowded market, guiding how they communicate with potential customers and differentiate themselves from competitors. Here’s why it matters:

1. Clarifies Value Proposition: Positioning clarifies the startup’s unique value proposition by addressing what makes its offering distinct or better. This helps prospective customers understand why they should choose it over alternatives.

2. Builds Brand Awareness: Positioning shapes the perception of the brand in the market. A clear, memorable position helps a startup stand out in consumers' minds, building brand awareness and recall.

3. Guides Product Development: A defined positioning strategy often provides insights into customer needs, which can guide product features, usability, and overall development to align with what the target audience values most.

4. Attracts the Right Customers: Effective positioning targets specific customer segments, attracting those most likely to value the product or service. This not only improves sales but also creates a stronger, more loyal customer base.

5. Drives Marketing and Sales Efficiency: When the brand’s positioning is clear, marketing campaigns are more focused and effective. This saves time and resources, making the startup's marketing efforts more cost-efficient.

6. Creates Investor Confidence: Investors want to know that a startup understands its market and audience. Strong positioning demonstrates that the startup has a clear vision and a plan for achieving market differentiation and growth.

For a startup, effective marketing and positioning can make the difference between struggling to gain traction and becoming a recognizable, trusted player in the market.


Your Startup Grind Maryland Management Team

Organizers

  • Chris Haug

    360 Venture Management Group

    Founder | CEO

  • Jeffrey Freedman

    JSFreedman.com

    Chief Efficiency Officer

  • Patrick Rockhill

    Doyle-Logan Systems

    CTO

  • Nichole Kelly

    CEO, True North Growth Labs

  • Mel Litter

    Elemental Impact Solutions

    CEO, Elemental Impact Solutions

  • Tariq Najee-ullah

    Patent Insider

    Chief Patent Insider

  • Jason Mantzouranis

    Cachet Mode LLC

    COO, Project/Program Manager - Cachet Mode LLC

  • Connor Boundy

    Atlantis Capital

    Co-Founder

  • Luke Pillarella

    Atlantis Capital, LLC

    Co-Founder

  • Anthony Cammarata

    Startupcannon

    StartupCannon.io / CPA / Entrepreneur

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