- About Us
Startup Grind Milano ti invita a Milan Design Disruptors Night: una serata dedicata alla "disruption" nel mondo del Design.
Caterina Falleni (Samsung & Design for X), Ashley Benigno (Fjord) e Leandro Agro' (Design Group Italia) racconteranno le loro storie di innovazione sul palco di SG Milano per una Triple Fireside Chat dedicata al ruolo che i designer stanno assumendo nella nostra società di oggi.
Evento organizzato con Design for x.
Design for X e' un'associazione nonprofit che mette in contatto Designers e Social Entrepreneurs per migliorare la vita delle persone in tutto il mondo.
Prima della Fireside Chat potremo vedere in esclusiva il documentario "Design Disruptors'"
Design Disruptors' e' un documentario sul design ai giorni nostri e su come i designers abbiano il potere di cambiare il futuro del business e di influenzare milioni (se non miliardi) di persone in tutto il mondo.
Tecnologie, interfacce 'smart', prodotti digitali e infrastrutture stanno cambiando ed evolvendo ad una velocita' tale che le persone hanno difficolta a comprendere, mentre i designer stanno cercando di stare al passo, facilitare questo passaggio, e riprogettare nuovi tipi di interazioni tra persone, servizi e sistemi complessi.
Nel documentario 'Design Disruptors' si alternano 30 'influencing designers', project managers e decision makers della Silicon Valley a capo delle piu grandi e influenti 'tech companies' da Google, Facebook, Uber, Twitter, etc..
Lead Interaction Designer at Samsung Research America and co-founder of Design for X.
Caterina is a multi-awarded Italian designer, technology enthusiast and entrepreneur based in San Francisco, praised for her diverse and visionary work. Her past research and design concepts span across a variety of industries, including healthcare, robotics, food, and electronics. Most recently, she collaborated with MIT SENSEable City Lab developing a project that turned into a robotics company, designed an electricity-free refrigeration system in Tanzania, served in the boards of advisors of several design and startup competitions in Italy and the US, and sailed across the Atlantic ocean for a research expedition about plastic pollution.
Caterina believes in the transformative power of design and its potential to positively impact society. She thus currently applies her skills designing the next generation of payment and healthcare systems at Samsung Research America. In addition to this, she is the co-founder of Design for X, a nonprofit initiative striving for catalyzing the development of social ventures worldwide by connecting passionate designers with social entrepreneurs.
Caterina studied design in Florence, Italy, is a Singularity University 2012 GSP alumnus, and a member of the Global Shapers San Francisco chapter. When she is not working hard on these projects, she is probably sailing somewhere
I am an awarded IxD/UX Director, IoT pioneer, patents contributor with 20+ years of design and team leadership. I served brands like Warner Bros, Unicef, Orange, British Telecom, Jansenn, Symantech, Eni, 3M, PepsiCo collecting –during the path- 2 WebAwards, 2 TechGarage prize, 2 ADI index mentions and other accomplishment including an early award at the Apple Design Project.
I am also founder and co-author of Frontiers of Interactions a leading Interaction design Conference; Frontiers is the place where the design and technology guru from all over the planet meets together. Past speaker list includes the inventor of TED conference Richard Saul Wurman, the founder of Activision David Crane, the godfather of the Internet of Things Bruce Sterling, the theorist of the New Economy Kevin Kelly, the author of the Whole Earth Catalog Stewart Brand and many others top designers from Google, Yahoo, Jawbone, Twitter, etc.
I’m also share holder at SrLabs (world class technology in the Eye Tracking field), JoinPad (leader in the augmented reality technology, including high professional AR Glasses) and TokTv (absolutely the best social platform for TV sport, serving 3 of the top 4 soccer club worldwide with more than 150M Facebook fan: Juventus, Barcelona, Real Madrid).
I'm a digital pioneer and creative visionary with close to 20 years of global experience at the intersection of design, innovation, brand and marketing.
With a background that is both consultant and client-side, and a track record in successfully designing & launching innovative brands & services, and defining & delivering top performing campaigns in over 80 countries across the globe, I bring empathy and understanding of different roles and cultural nuances to complex projects and programmes of digital transformation.