One of our program's flagship activities is the Pears Challenge, a fellowship program which takes experienced Israeli innovators and entrepreneurs and supports them through the process of ideation and business formation in fields relevant to developing countries.  This year, we will be focusing the challenge on agriculture in Kenya.  Pears Challenge fellows will be Israelis which rich entrepreneurial and innovation experience and a desire to launch ventures targeting the needs of the global poor but lacking a deep understanding of the opportunities, needs, challenges, culture and conditions in Kenya.