Anthony Kennada is the CMO of Gainsight, #1 Leader in Customer Success, where he manages the company’s global marketing strategy, from demand generation to brand marketing. Anthony spent the last six years creating a new market category in Customer Success by focusing on community building, content marketing, and live events that both build the brand and fuel it’s incredible growth. He is credited with creating the “Pulse” community of Customer Success leaders. Today, over 25,000 executives attend our Pulse conferences and the 50+ chapters of PulseLocal communities across the globe.
Learn more about Anthony's story and how to market your new startup to success!
Gainsight
CMO
Anthony is a B2C marketer trapped in a B2B body.
As the founding Chief Marketing Officer at Gainsight, Anthony and his team are credited with having created the Customer Success category – a business imperative, profession, and software category that helps subscription companies grow sustainably by becoming customer obsessed. By focusing on human first community building, content marketi…
Startup Grind Phoenix
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Startup Grind Phoenix / Better Business Bureau Serving the Pacific Southwest
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