Oct 1, 2019, 1:00 – 4:00 AM (UTC)
BDC, 8100 Granville Ave Suite 730, Richmond, V6Y 3T6
Learn how a brander brands a brand. This workshop follows Daniel Chen as he breaks down his branding process step by step. Here you'll visually learn how to incorporate this each step into your business.
Branding shouldn’t be confusing but unfortunately, it’s a highly misunderstood thing. This is why Daniel has spent the last 10 years of his career trying to explain what a brand is. What he realizes is that there is no simple statement that explains what it is. The best way for him to explain it is to visualize it as a puzzle. He believes that if he can illustrate the complexities of a brand as a puzzle, then people can visualize what it takes to create a brand–from brand ideology, storytelling to design.
The goal is to learn how a brander brands a brand. You’ll understand the structural framework on what it takes to create any brand.
Everyone who is starting a business because that means you’re actually starting a brand as well. Business=brand. Brand=business.
- Brand clarity
- Branding process that will guide you in creating your brand
- Visual brand map
Tuesday, October 1, 2019
1:00 AM – 4:00 AM (UTC)
1:00 AM | Networking & Food |
1:30 AM | Workshop |
3:00 AM | Q&A |
3:30 AM | More Networking |
4:00 AM | Wrap up |
Careerin
Startup Grind Richmond Director
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