Brand New Start - Branding for Startups | Workshop: Daniel Chen (Stuck Apart)

BDC - 8100 Granville Ave Suite 730 Richmond, V6Y 3T6 Richmond, BC
Mon, Sep 30, 2019, 6:00 PM (PDT)

About this event

About the Event:

Branding shouldn’t be confusing but unfortunately, it’s a highly misunderstood thing. This is why Daniel has spent the last 10 years of his career trying to explain what a brand is. What he realizes is that there is no simple statement that explains what it is. The best way for him to explain it is to visualize it as a puzzle. He believes that if he can illustrate the complexities of a brand as a puzzle, then people can visualize what it takes to create a brand–from brand ideology, storytelling to design.

What is the goal of this event?

The goal is to learn how a brander brands a brand. You’ll understand the structural framework on what it takes to create any brand.

So who is the event for?

Everyone who is starting a business because that means you’re actually starting a brand as well. Business=brand. Brand=business.

What will you get out of this workshop?

- Brand clarity
- Branding process that will guide you in creating your brand
- Visual brand map



Monday, Sep 30
6:00 PM - 9:00 PM (PDT)


8100 Granville Ave Suite 730 RichmondV6Y 3T6

Brought to you by

  • Kenneth Ip

    Kenneth Ip


    Startup Grind Richmond Director

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