Bob Whitson has over 30 years of experience in the computer industry, and 15 years at startup companies. Bob was a co-founder and CEO of Sierra Logic, a Roseville based storage semiconductor startup. Emulex Corp. acquired Sierra Logic in 2006 for $180 M.  Was the CEO of Wijit from September 2012 and it sold Nov. 2013.  Currently the CEO of iSnap, a social marketing company offering a photo-sharing platform and marketing subscriptions and is based in Sacramento.