Product-market fit is essential to growing any business and establishing it is key for securing investment. A product that satisfies strong market demand drives word-of-mouth, product-led growth and happy users with strong retention rates. On the contrary, when businesses fail to establish product-market fit, churn increases, and conversion and sales cycles slow down. According to a 2019 study by CB Insights, "no market need" was the number one reason why startups fail.
Join Jaz Broughton, Community Manager at Mixpanel, and Xinlin Tan, Solutions Consultant at Mixpanel, on September 28 at 11 AM SAST | 10 AM BST | 5 PM HKT to learn how to find your company’s product-market fit using data.
Don’t miss out on learning:
- How to effectively find product-market fit
- How to measure product-market fit and the key metrics to look at
- Live session on Mixpanel: How to gather insights from various engagement and retention metrics to drive product-market fit