Lunch 'n' Learn: Fred Bassett - Above the Noise, Marketing Beyond the Hype

Nov 21, 2023, 1:00 – 2:00 PM

Business and IP Centre Southampton, Civic Centre Rd, Southampton, SO14 7LW

Learn the fundamentals of marketing and approaching challenges to marketing, with expert founder and mentor Fred Bassett.

In-person event
Fireside ChatWorkshop

About this event

Southampton Startupgrind Chapter members are invited to attend  a wonderful' Lunch 'n' Learn' session - Tuesday 21st November 2023, 13.00 - 14.00 pm!

We'll be hearing from Fred Bassett (FRSA) talk about marketing for businesses, and how to go beyond the noise! Fred Bassett's vast wealth of expertise in marketing cannot be understated. A career spanning over 30 years, he has founded several marketing agencies and consultancies and worked with clients ranging from Coca-Cola to Robbie Williams, Volkswagen to Johnson & Johnson.

He spent the majority of his career in Blue Latitude Health, as Chairman and Head of Strategy - working with healthcare companies to define commercial and marketing strategy. He now consults with companies and will be giving a talk on marketing at the BIPC - looking at how he approaches marketing strategy - based on the fundamentals rather than the hype and focusing on modern thinking.


Check out what happened

When

When

Tuesday, November 21, 2023
1:00 PM – 2:00 PM UTC

Organizer

  • Christopher Amedu

    Chapter Director

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