Building an Authentic Startup Brand with Silla Levin, industry-leading Creative and ex-CEO Forsman & Bodenfors

Name: Building an Authentic Startup Brand with Silla Levin, industry-leading Creative and ex-CEO Forsman & Bodenfors
Start: 2021-06-03T12:00:00+02:00
End: 2021-06-03T13:00:00+02:00

Jun 3, 2021, 10:00 – 11:00 AM (UTC)

Stockholm

Welcome to a fireside chat with Silla Levin, a leading name in Swedish advertising and marketing landscape. She has been an ex-CEO of Sweden's leading ad agency Forsman & Bodenfors and has several memorable campaigns to her credit. In this fireside chat she shares advertising insights for startups and entrepreneurs.

Virtual event

About this event

As a startup you have a shoestring budget to launch a business from scratch. How do you create awareness, build interest in your product or service, lock customers, and develop repeat business?
Welcome to a fireside chat with Silla Levin, a leading name in Swedish advertising and marketing landscape. She has been an ex-CEO of Sweden's leading ad agency Forsman & Bodenfors and has several memorable campaigns to her credit.  
In this fireside chat, she demystifies the art and science of advertising:
⭐ Brands in a changing world – how to connect with a fickle consumer?
⭐  How “big branding” works – dollars, teams, agencies, complexity
⭐  Scaling it down to the “startup world” – going lean, connecting emotions
⭐  Overcoming brand madness: you, your startup, your product / service – where does it end?
⭐  Where to start with marketing – as an entrepreneur and startup founder? 
Silla will be interviewed by Naimul Abd, Business Advisor & Partnerships Lead at Coompanion Stockholm, serial impact entrepreneur, and Director Startup Grind Stockholm.