In a world facing the far-reaching effects of climate change and unprecedented resource challenges, embracing circular economy principles has become both an environmental and business necessity.

Welcome to our exclusive fireside chat with Elin Bergman, COO of Cradlenet (Sweden's leading circular economy business network) and Co-founder of Nordic Circular Hotspot. With over 16 years in sustainability across organizations like WWF and various consultancies, Elin has established herself as a LinkedIn top Green Voice and trusted advisor to the Swedish Delegation for Circular Economy and numerous Nordic initiatives.

In this fireside chat, we'll discuss:

• How circular business models create competitive advantage in today's market
• Success stories from Nordic companies that have profitably embraced circularity
• The investment landscape for circular economy ventures in 2025
• Practical strategies for transitioning traditional businesses to circular models
• Building effective cross-border partnerships to accelerate sustainable innovation
• How to navigate regulatory environments and leverage policy incentives
• The role of innovation and technology in enabling circular solutions at scale

Whether you're an entrepreneur looking to launch a sustainability-focused venture, an investor seeking the next generation of resilient businesses, or a brand leader working to future-proof your operations, this fireside chat will offer valuable insights into capturing the opportunities presented by the circular economy transition.

The discussion will be moderated by Naimul Abd – Regional Director Nordics at Startup Grind, CEO at Connect East, CEO at SweBAN, Nordic Head for Founder Institute, Nutty Ventures, and Founders Live, and founder of Brim – Brands for Impact.

👉 Register now to learn how your business can thrive while contributing to a regenerative future where economic growth and environmental stewardship go hand in hand.