Max Wittrock is co-founder and one of the CEOs of mymuesli, an award-winning Muesli Startup. He is driven by his passion for food and e-commerce – and always looking for new ventures and opportunities.
Born in Munich, Max graduated from Law School (attending both the universities of Passau and Munich), he is also a trained journalist (University of Passau, Institut für Journalistenausbildung) and worked for smaller newspapers and freelanced for German Television (Bayerisches Fernsehen).
In 2007 Max started mymuesli together with two friends. mymuesli is active in five countries, has been granted several awards, including the German Gründerpreis in 2013, Germany’s most important award for entrepreneurial achievements, and currently employs approximately 850 people. mymuesli offers its customers to mix their favorite muesli from 80 ingredients – with 566 quadrillion possible mixes there’s something for everyone.
mymuesli
In 2007 Max Wittrock cofounded the startup mymuesli.com together with Hubertus Bessau and Philipp Kraiss that brings the concept of mass customisation to muesli. More than ten years later, mymuesli is available in six countries and operates 50+ very own mymuesli stores in prime locations. Max is driven by his passion for food and e-commerce and always looking for new ventures and opportunities.
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