Blog

The Founder's Guide to Becoming a Great Content Marketer

Content marketing is one of the most effective and efficient ways to promote your brand in today’s web-centered market. However, content marketing is no easy undertaking. In fact, one of the many reasons that more companies aren’t utilizing content marketing is because it is so difficult and time consuming.
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3 Startup Friendly Markets That Have Insanely High Margins

Perhaps one of the biggest challenges for aspiring entrepreneurs is figuring out what type of market you want to enter. Too small of a share of the market (or market share) and you run the risk of never breaking even. 
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The 400K Exercise

The idea of creating a SaaS based project management platform for the construction industry came from Todd Robertti while speaking to his father, an industry veteran. Todd who is also well versed in the construction industry, as well as in software development, knew there was a lot of potential for improvement.
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Top 5 Security Strategies for Home-Based Entrepreneurs from IoT Cyber Threats

The internet brought forth the age of home-based entrepreneurship. Whether you want to sell products online or launch an SaaS startup from scratch, all the resources you need are now accessible through your online browser. But as the world grows more connected through the IoT, enterprises big and small need to be craftier and more resourceful when it comes to cybersecurity.
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Why I’m So Motivated

“Motivation is the art of getting people to do what you want them to do because they want to do it.”
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