3 Engagement Tactics All Entrepreneurs Should Consider

One major mistake many entrepreneurs are guilty of is focusing too much on the numbers when it comes to growing an audience. Ultimately, the number that matters is followers who are actually engaged with your business.

The Myths and the Realities of Product Testing at Tech Conferences

Testing product concepts and assumptions is critically important to the success of tech startups who bring new technologies to market. To do it properly a sophisticated approach is often required. However, it is a common misconception that you can’t do product testing at a conference, because it is just too complicated.

Growing Your Business When People Don’t Want Your Help

We have all encountered times when our job is to help somebody but that person doesn’t want to be helped. This is frustrating.

Business to Interface Translation — BIT

Smartphone and tablet innovation is exploding. The potential of mobile apps is yet to be realized to its full extent. We are still researching and innovating on various ways to put the interface on digital touch screens to use.

Startup Lessons That Can Be Learned From Huge Corporations

The corporate world can be cold and unforgiving so it is important to learn from those who have been successful before a startup launches.