$ales is Not a Dirty Word - Lorraine Ferguson, Sandler Training Associate and Author

May 8, 2019, 9:30 – 11:30 PM

Bull Moose Club, 150 State Street, Fourth Floor, Albany, 12207

With over 3 decades of experience as a sales professional, trainer, and internationally recognized business development expert, Lorraine Ferguson specializes in executive sales consulting & sales productivity training. A dynamic, enthusiastic speaker certified by David H. Sandler, she informs, entertains, & motivates leadership & rank-and-file sales teams to achieve at their full potential.

In-person event

About this event

Each year at Startup Grind we set aside the month of May to recognize and celebrate Women Leaders throughout our global network, during our "Women Take The Stage" events. That's why we're so excited to sit down with Lorraine Ferguson; entrepreneur, Sandler Training Associate, and author of the marvelous, best-selling "The Unapologetic Saleswoman: Breaking the Barriers, Beating the Odds" Lorraine is a dynamic, enthusiastic speaker certified in the proprietary Sandler selling system.

In its purest form, sales are simply the exchange of goods for money.  And the reality is, without exception, every company NEEDS the sale of products and services to stay in business.

But many people view the sales function with uneasiness. Disagree? Think about the last time you entered a store to make a purchase and were approached by a sales professional offering help - what was your instinctive reaction? 

When did sales become a dirty word? And how did sales professionals come to be regarded with such disdain? Women, in particular, can be especially vulnerable to low self-confidence as a sales professional.

More importantly, what can be done to change that perception?

Lorraine leverages 3+ decades of experience as a sales professional, trainer, and internationally recognized business development expert to share ways to move the needle on lackluster sales, and how sales leaders and their teams can achieve at their full potential.


DATE & TIME: May 8, 2019, 5:30 PM - 7:30 PM

LOCATION: Bull Moose Club 150 State Street, Fourth Floor, Albany, NY 12207


5:30 pm Networking with Food

6:00 pm Fireside Chat with Lorraine and Q&A

7:00 pm Networking

Lorraine will have copies of her book, The Unapologetic Saleswoman: Breaking the Barriers, Beating the Odds available for purchase,

Check out what happened


  • Lorraine Ferguson

    Sandler Training

    Author, Sandler Training Associate



Wednesday, May 8, 2019
9:30 PM – 11:30 PM UTC


Networking and Nibbles
Fireside Chat w/Lorraine + Audience Q&A


  • Patrice Perkins

    The Word Architect

    Chapter Director

Global sponsor

Dell Technologies logo

Dell Technologies


Bull Moose Club logo

Bull Moose Club

Upstate Venture Connect logo

Upstate Venture Connect

Startup Tech Valley logo

Startup Tech Valley

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