For its second event in May, Startup Grind Chengdu has invited Alex Lobodiak to speak about something critical to all business: How to turn customers into brand advocates?

Alex started his entreprenarial journey as a student and has since worked in hedge funds, e-commerce companies, precious metal exchange and healthcare. Given his multi-faceted experiences, in 2014, he created True North Ventures to help entrepreneurs on their turbulent journeys. He recently joinded GeoSafe to lead their business development operations. Finally, he is a director at Startup Grind Oklahoma.

When every dollar of the company budget counts, how do you optimize your sales team? While spending some money to hire is one option, consider spending some time focusing on your product, training, and customer service.

By WOWing your customers and enabling them to promote your product, you can effectively multiply your salesforce without hiring employees. While it’s easier said than done, this discussion will cover practical steps that can be taken to amplify your marketing efforts.

The event will be perfect for:

-Entrepreneurs that want to know practical tips to grow their startup through customer advocacy.

-Professionals working in marketing and sales that want to develop their strategies and tactics for converting customers to advocates.

-Anyone interested in the US startup ecosystem.