Jay Steinfeld is the founder and CEO of Blinds.com, the world’s largest online window coverings store. After starting a small chain of window coverings retail stores in Houston, TX, he launched the Internet’s first blinds Web site in 1993 and sold his company to The Home Depot in 2014. Jay is an Ernst and Young Entrepreneur of the Year. He writes for Inc. Magazine a weekly column called Chief Effective Officer, which is about becoming a more effective leader. Blinds.com awards include the American Marketing Association’s Marketer of the Year, Houston's Best Place to Work, Award of Excellence by the Better Business Bureau and National Call Center of the Year.