Aero is Marketing and Customer Experience (CX) professional with 10 years experience from Media Advertising, Retail and e-commerce industry.Aero started his career in media agency as media planner and investment who had big exposure in managing brand across categories with different strategy: FMCG, insurance, automotive, fragrance, and banking before moving to client side as Head of Front End Marketing at Bluefox International (catalog based mail order company). In this new start up, Aero successfully optimized the marketing acquisition cost, extrapolated marketing acquisition strategy at digital and CRM channel as well as to be the spokesperson (PR) of the company.After working for 7 years in the marketing, Aero enlarges his role by taking new challenge in the operation and CX area. First role in CX when he leads the Customer Excellence team at GetCRAFT (a content creator's market place) as Customer Excellence Director. He has 10 team members, consist of: 2 CX Managers and 8 CX Associates while reporting to: VP Operations and Chief Production Officer.Currently, Aero is being the Head of VOC (Voice of Customer) and Customer Experience/Engagement at Lazada Indonesia. He responsibles for maintaining the customer satisfaction (both buyer and seller), improving the E2E customer experience by working closely with multi stake holders. Research initiative, market study, project management are the core activities that Aero and his 5 team members managed. He recently launched the Voice of Lazada (a social media platform to educate and engage the customer).