How to Succeed as a New CMO: building a 100 days plan

Jan 16, 2020, 11:30 PM – Jan 17, 2020, 1:30 AM

Princeton

Tigerlabs, 252 Nassau St, Princeton, 08542

Joining a fast-growing startup as a head of marketing is both exciting and stressful. Expectations and high and it is often tempting to jump into execution mode. Building a 100-days plan will enable you to set expectations and ensure you are taking the time to thoughtfully craft a marketing plan, rather than diving in and tactically executing.

In-person event

About this event

How to Succeed as a New CMO: building a 100 days plan

Joining a fast-growing startup as a head of marketing is both exciting and stressful. Expectations and high and it is often tempting to jump into execution mode.

Building a 100-days plan will enable you to set expectations and ensure you are taking the time to thoughtfully craft a marketing plan, rather than diving in and tactically executing.

Join this workshop to learn from Ed Barrett how to make your new job a success by making the most of your honeymoon period.

You will discover how to set expectations and to take the time to thoughtfully craft a marketing plan, rather than diving in and tactically executing by:

Getting Started / Grabbing Quick Wins

Developing Relationships

Building a Team

Conducting Research & Analysis

Crafting & Launching a Strategy

Ed Barrett is a 30-year sales and marketing veteran and currently serves as the Chief Growth Officer for Zuppler, a global SaaS online ordering company for restaurants based outside of Philadelphia. Ed's diverse experience includes sales and marketing leadership positions with software startups, e-commerce companies, consulting firms, travel agencies, medical device manufacturers and non-profit trade associations.

Ed loves helping companies accelerate growth and client adoption using traditional client segmentation and analysis coupled with the latest marketing and sales automation tools.

Check out what happened

When

When

January 16 – 17, 2020
11:30 PM – 1:30 AM UTC

Agenda

11:30 PMMingle
12:00 AMWorkshop
1:00 AMOpen Mic
1:30 AMClosure

Hosts

  • Stanislas Berteloot

    Nytro Marketing

  • David Stengle

    Board++/Startup Grind Princeton

Organizers

  • David Stengle

    Board++

    Princeton Chapter Founder & Director

  • Stan Berteloot

    Nytro Marketing

    Ambassador

  • Michael Szubrowski

    Time is Me

    Ambassador

  • David Page

    New Road Media

    Ambassador

  • John Snee

    Startup Grind Trenton

    Program Director

Partners

Tigerlabs logo

Tigerlabs

Flying Fish logo

Flying Fish

Board++ logo

Board++

TIE NJ logo

TIE NJ

Elisabet Mas logo

Elisabet Mas

Princeton University logo

Princeton University

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