A self described “serial killer of old ideas”, Shafi wakes up in the morning to challenge the status quo…a trait that has served him well in the agency business. He’s worked with big brands, small companies and everything in between giving him real perspective on the opportunities in the media space. Frustrated by his own experience with archaic processes in traditional media, he was convinced there had to be a better way. Shafi’s frustration was the inspiration behind Savveo. When he isn’t busy working on the next big thing, he’s spending time with his wife and their two daughters in Charlotte, N.C.