As a startup business owner, have you ever asked yourself how your company can overcome a much larger funded competitor? You may be imagining your competitors using all their capital to hire developers, an aggressive sales team, building out a savvy Mad Men-level marketing department, and getting involved in the next three largest global markets. Can you go up against this Goliath? Yes - and more ably than you'd expect. Our big tip here: using the community and personal attention found at coworking spaces, you can compete with larger businesses by using resources available on-demand at arm's length from your hot desk.